Penalties of 10,000 euros for the purchase of single counterfeits are mostly criticised as disproportionate; pursuing the street vendors and commercial suppliers would be more sensible. Anyone who knowingly buys a plagiarism is generally not in the target group of the original brand anyway, so the maker hardly loses direct turnover; more problematic is the image damage from visible counterfeits in public spaces. More serious are sellers who offload plagiarisms at original prices to unsuspecting customers. On eBay a private report is legally insufficient, since only the trademark holder can have auctions ended via affidavit; eBay itself intervenes only hesitantly. Consistent exclusion of repeatedly conspicuous sellers by eBay is debated as a sensible solution.